Marketing Tip

Find people running businesses that have the same target market as you and also have juicy big email databases. If they're doing an online newsletter offer to write a great "what's in it for the reader" article in exchange for your contact details and hyperlink in the article.

What a marvellous way to get an endorsed intro to a whole lotta new people that are your target market without it costing one cent!

If they're not doing an online newsletter- think up a creative joint marketing effort.

This article is by Debbie-Mayo-Smith, a well known expert in the field of Email Marketing.
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